Salesforce B2C-Solution-Architect Prüfungsfrage - B2C-Solution-Architect Prüfungsaufgaben

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Die Salesforce B2C-Solution-Architekturzertifizierungsprüfung ist ein anspruchsvoller Test der Fähigkeiten und Kenntnisse, die für die Architektur und Implementierung von Lösungen für B2C-Handelsumgebungen unter Verwendung der Salesforce-Technologie erforderlich sind. Sie richtet sich an erfahrene Salesforce-Profis, die sich auf die Entwicklung von Lösungen für kundenorientierte Unternehmen spezialisiert haben. Kandidaten, die die Prüfung bestehen, haben ihre Fähigkeit bewiesen, komplexe, skalierbare und sichere Lösungen zu entwerfen und zu implementieren, die in einem B2C-Kontext den Geschäftsanforderungen entsprechen.

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B2C-Solution-Architect Prüfungsaufgaben - B2C-Solution-Architect Exam Fragen

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Salesforce Certified B2C Solution Architect B2C-Solution-Architect Prüfungsfragen mit Lösungen (Q11-Q16):

11. Frage
A retail company currently uses B2C Commerce, Service Cloud, and Marketing Cloud. The company plans to launch a winter sweepstakes campaign to attract new customers. The signup page is hosted on B2C Commerce and collects new customer details like name, phone number, and email. In order to enter the sweepstakes, the customer must sign up to receive marketing communications. In return, they will receive a coupon for 20% off their next purchase.
Which option should be defined as the data source authority for the customer attributes collected from the sweepstakes page?

A. Service Cloud
B. Marketing Cloud
C. B2C Commerce
D. Experience Cloud

Antwort: C

Begründung:
B2C Commerce should be defined as the data source authority for the customer attributes collected from the sweepstakes page, as it is the system that captures the customer data directly from the web form and validates the customer consent and compliance preferences. The other systems can consume or sync the customer data from B2C Commerce, but they should not overwrite or modify the data without the customer's consent.

12. Frage
A customer is currently implementing B2C Commerce and wants to use Marketing Cloud to send triggered emails like the Welcome Email, Order Confirmation, and Order Status Update Email. The customer is not interested in Sales or Service Cloud.
Which three steps are required to configure the Marketing Cloud for B2C Commerce storefront triggered emails?
Choose 3 answers

A. Copy and paste the Collect Script within the head or body in the website template.
B. Set up jobs in B2C Commerce to send catalog, product, order, and customer to Marketing Cloud SFTP.
C. Configure data extensions in Marketing Cloud for B2C Commerce objects.
D. Update order.export custom object in B2C Commerce with the Marketing Cloud object data extension
E. Extend the B2C Commerce storefront to trigger emails via Marketing Cloud's journey REST APIs.

Antwort: A,D,E

Begründung:
B： Extending the B2C Commerce storefront to trigger emails via Marketing Cloud's journey REST APIs allows the customer to send triggered emails based on customer behavior on the storefront, such as signing up, placing an order, or abandoning a cart. The REST APIs can also pass data attributes, such as order details or personalization information, to Marketing Cloud. D. Copying and pasting the Collect Script within the head or body in the website template allows the customer to track customer behavior on the storefront using Marketing Cloud's Web & Mobile Analytics feature. The Collect Script can also capture customer attributes, such as email address or contact key, and send them to Marketing Cloud. E. Updating order.export custom object in B2C Commerce with the Marketing Cloud object data extension allows the customer to map order data from B2C Commerce to Marketing Cloud using a point-and-click configuration in Business Manager.
This enables order data synchronization between B2C Commerce and Marketing Cloud. References:
https://developer.salesforce.com/docs/commerce/sfra/marketing-cloud/marketing-cloud-integration
https://developer.salesforce.com/docs/commerce/sfra/marketing-cloud/transactional-messaging-api
https://help.salesforce.com/s/articleView?id=sf.mc_pb_web_and_mobile_analytics.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_co_data_integration_with_commerce_cloud.htm&type=5

13. Frage
An insurance company needs the ability to relate contacts to their workplace to track which services are paid by the employee benefits. Contacts receive emails to notify them of new policy offerings. Agents also need to relate adults in the same household who share access to financial resources and policy information to sign them up for the right policies. Adjusters need the ability to see and respond to claims from anyone in the household. Independent agents need daily access to customer data as well. Customers also need periodic access to claims and policy information for their household. The company also wants to track what data searches are performed by agents and adjusters on the platform to analyze their work.
Which products should a Solution Architect recommend in addition to Insurance for Financial Services and Experience Cloud to meet these needs?

A. Digital Engagement, Shield with Splunk, Social Engagement Studio
B. Shield and Event Monitoring Analytics App, Pardot
C. REST API Event Monitoring and Tableau CRM, Marketing Engagement Studio
D. Salesforce Field Service, Shield Encryption at rest. Digital Engagement

Antwort: B

Begründung:
A: Shield and Event Monitoring Analytics App, Pardot can help meet these needs by providing enhanced security, compliance, auditing, analytics, and marketing capabilities for the insurance company. Shield can help protect sensitive data with encryption, monitor user activity with event logs, enforce data retention policies with archiving, and comply with industry regulations with field audit trails. Event Monitoring Analytics App can help analyze user behavior, performance, adoption, and usage with prebuilt dashboards and reports. Pardot can help create personalized email campaigns, track customer engagement, automate lead generation, and measure marketing ROI. References:
* https://www.salesforce.com/products/platform/products/salesforce-shield/
* https://www.salesforce.com/products/platform/products/event-monitoring-analytics-app/
* https://www.salesforce.com/products/marketing-cloud/best-marketing-automation-software/

14. Frage
A luxury retailer is about to implement B2C Commerce and Marketing Cloud for their online presence. They are well known for being open with their customers when it comes to their customers' purchases. For example, if a customer asks for a record of their recent purchases, they provide it very quickly within their stores. They would like this to reflect in their online presence as well.
Given that requirement and the requirement to adhere to global data privacy acts, what are two out-of-the-box features the retailer should enable across these clouds when it comes to providing customers access to their own data?
Choose 2 answers

A. Use the Customer Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single customer.
B. Use the Contact Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single contact.
C. Use the Customer Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single customer.
D. Use the Contact Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single contact.

Antwort: B,C

Begründung:
a) The Contact Data Portability report in Marketing Cloud is a feature that allows creating a report containing subscriber data related to a single contact, such as email address, name, phone number, preferences, etc. This report can be used to provide customers access to their own data or comply with data privacy regulations, such as GDPR or CCPA. B. The Customer Data Snapshots report in Commerce Cloud is a feature that allows creating a report containing purchaser data related to a single customer, such as order history, payment methods, addresses, etc. This report can be used to provide customers access to their own data or comply with data privacy regulations, such as GDPR or CCPA. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_overview_contact_data_portability.htm&type=5 https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/content/b2c_commerce/topics/admin/b2c_customer_data_snapshots.html

15. Frage
Northern Trail Outfitters (NTO) is at the beginning of an implementation of B2C Commerce and is now discussing the communication flow. They are designing the flows between systems to send password resets via email when a new account is created in B2C Commerce or the email address is updated.
Considering NTO also uses Service Cloud and Marketing Cloud, which feature should a Solution Architect suggest to optimize the end-customer experience while also ensuring that tracking is visible to service agents?

A. Commerce Cloud Email Service
B. Marketing Cloud Triggered Send
C. Service Cloud Email Service
D. Marketing Cloud Journey Event

Antwort: B

Begründung:
* C is correct because Marketing Cloud Triggered Send is a feature that allows sending personalized emails based on events or actions in another system, such as B2C Commerce. Triggered Send can be used to send password reset emails when a new account is created or the email address is updated in B2C Commerce. Triggered Send also tracks email open and forward count in Marketing Cloud. To disable the coupon code after a single use, B2C Commerce can use coupon code restrictions based on redemption count.
* A is incorrect because Service Cloud Email Service is a feature that allows receiving and processing inbound emails from customers in Service Cloud. It is not used to send password reset emails or track email open and forward count.
* B is incorrect because Marketing Cloud Journey Event is a feature that allows triggering journeys based on events or actions in another system, such as B2C Commerce. Journey Event can be used to send password reset emails, but it is more suitable for complex or multi-step customer interactions, such as welcome series or re-engagement campaigns. Triggered Send is more efficient and simpler for single- step interactions, such as password reset.
* D is incorrect because Commerce Cloud Email Service is a feature that allows sending transactional emails from B2C Commerce, such as order confirmation or shipping notification. It is not used to send password reset emails or track email open and forward count.
References:
* : https://help.salesforce.com/s/articleView?id=sf.mc_co_triggered_email_sends.htm&type=5
* : https://help.salesforce.com/s/articleView?id=sf.mc_es_triggered_send_definition.htm&type=5
* : https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp
/content/b2c_commerce/topics/coupons/b2c_coupon_code_restrictions.html
* : https://help.salesforce.com/s/articleView?id=sf.email_services.htm&type=5
* : https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_events.htm&type=5
* : https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp
/OrderManagement/EmailService.html

16. Frage
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B2C-Solution-Architect Prüfungsaufgaben: https://www.zertpruefung.de/B2C-Solution-Architect_exam.html

Roy Starr Roy Starr

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Salesforce B2C-Solution-Architect Prüfungsfrage - B2C-Solution-Architect Prüfungsaufgaben

B2C-Solution-Architect Prüfungsaufgaben - B2C-Solution-Architect Exam Fragen

Salesforce Certified B2C Solution Architect B2C-Solution-Architect Prüfungsfragen mit Lösungen (Q11-Q16):

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